Skip to main content
Elimane BADeveloper
FREN
← WorkCase study 06 / 09

06

SunuRH Pro

HR solution

Rebranding and localization of an HR solution for West Africa.

Role
Product strategy & functional adaptation
Disciplines
Web
Stack
  • React
  • Vue.js
  • Tailwind CSS
Status
Delivered
SunuRH Pro interface
SunuRH ProFig. 01

01 / The problem

An existing open-source HR solution didn't meet the expectations of the Senegalese and West African market, neither in features nor in identity.

02 / The solution

Defined a rebranding strategy and adapted the solution's features to local practices.

03 / Architecture

Architecture

Adaptation of an existing open-source codebase (React, Vue.js, Tailwind CSS), with a new visual identity and functional localization (CFA franc currency, West African HR practices).

04 / Highlights

Highlights

  1. 01Complete rebranding strategy, from the name to the interface
  2. 02Functional adaptation targeting the Senegalese and West African market

05 / Results

Results

  1. 01Rebranding strategy defined end to end
  2. 02Solution adapted to the specifics of the Senegalese and West African market

Lesson learned

“Adapting an existing product to a new market is a different exercise from building one from scratch — it's about translating local practices into product decisions, not just the interface.”

Next project07

FANYRIS Expertise-Conseil →

Have a similar project in mind?

Get in touch →